Performance Marketeer

We're looking for a skilled Performance Marketeer to drive impactful results in digital advertising. As a Performance Marketeer, you'll be responsible for designing and optimizing campaigns that transform clicks into loyal customers, maximizing both conversion rates and Return on Advertising Spend (ROAS). You'll leverage tools like Google Ads, Social Ads, and the Google Display Network to create high-performing campaigns. With a strategic mindset and analytical expertise, you’ll make every ad count, ensuring that our clients see tangible value from every investment.
 

Your Talent & Passion:

Create and Optimize Performance Campaigns: Lead the development and management of digital ad campaigns across platforms such as Google Ads, Social Ads, and more, including:

• Google Ads Performance Max (PMax)
• Google Shopping
• Meta Ads (Facebook & Instagram)
• TikTok Ads
• Job Board Ads
• Google Display Network
• Bing Ads
• Google Remarketing

Continuous Improvement and Analysis: Conduct ongoing analysis of campaign data to uncover insights, ensuring each optimization aligns with client objectives and the latest digital advertising trends.

Technical Implementation: Set up and manage tracking tools to measure campaign performance accurately. Work closely with technical teams to ensure seamless data tracking, analytics, and reporting.

Core Metric Management: Proactively manage and enhance key performance metrics, such as:

• Impressions and Clicks
• Quality of Website Visitors
• Conversion Rate Optimization
• ROAS (Return on Advertising Spend) / POAS (Profit on Advertising Spend)
• On-Site Behavior of Campaign Traffic

Collaboration and Communication: Collaborate with cross-functional teams to ensure Performance Marketing initiatives are aligned with broader marketing strategies. Present insights, performance data, and recommendations clearly to clients and internal teams.

Strategic and Big-Picture Thinking: You are not just focused on day-to-day campaign management but are also able to connect insights and trends to the broader business goals. You bring a strategic mindset to each initiative, understanding how each campaign fits into larger marketing strategies and long-term goals for growth.

Proactive Problem-Solving: You anticipate challenges and act before issues arise. You proactively identify opportunities for improvement and take action to elevate campaign performance, often suggesting innovative approaches to optimize outcomes.

Clear and Effective Communication: With both internal teams and clients, you can explain complex concepts clearly, making data-driven insights understandable for all stakeholders. You also excel at providing constructive feedback and presenting actionable recommendations to align everyone toward shared goals.

Analytical Curiosity: Beyond interpreting data, you have a natural curiosity that drives you to explore deeper insights. You continually seek to understand the "why" behind the numbers, which helps you uncover patterns and make data-backed decisions that enhance campaign performance.

Adaptability and Resilience: The digital marketing landscape is dynamic, and as such, you must be comfortable with change. You approach challenges with resilience and quickly adapt your strategies in response to shifts in the market or campaign performance, staying flexible and resourceful in a fast-paced environment.

Mentorship and Leadership: You lead by example and are always ready to support junior team members. Whether through informal mentoring or structured guidance, you encourage growth and knowledge-sharing within the team, helping others deepen their expertise and improve their skills.

Goal-Oriented Accountability: You take full ownership of your projects, setting clear goals and holding yourself accountable for results. You prioritize tasks effectively, ensuring that timelines are met and objectives achieved, demonstrating reliability and commitment to your work.

Customer-Centric Approach: You have a deep understanding of clients' needs and an empathy-driven approach to campaign strategy. By keeping the client’s objectives and end-user experience in mind, you are able to tailor campaigns that resonate with target audiences and drive results that truly benefit our clients.

What You Bring:

• Be True: You’re open, honest, and transparent in every interaction.
• Think Big : You’re not afraid to think big and push boundaries.
• Go for it: You exceed expectations and deliver results.
• Work with Heart, Mind, and Hands: You’re fully committed to your work with passion and precision.
• Ownership & Responsibility: You take full ownership of your projects, demonstrating accountability and empathy
• Proactivity: You’re always one step ahead, anticipating needs and potential challenges.
• Agile & Efficient: You can quickly transform ideas into actionable strategies and deliverables.

 

 

• Competitive salary (€3000 to €6000 per month)

• 30 vacation days

• Comprehensive pension plan

• Flexible, hybrid working model

• Full compensation for travel costs

• Necessary tools for success (MacBook/laptop, phone, etc.)